TruCash NFC Mobile Wallet app launched


Tap and go NFC payments plus send money on the move

Mobile payment and technology provider, DCR Strategies, has introduced the TruCash Mobile Wallet with near field communication (NFC) support, launching this week in Europe, Canada, the US and Latin America.

With the TruCash NFC Mobile Wallet app, card members using an NFC enabled Android device can make tap and go NFC payments, send money on the move, save money through loyalty integration and view detailed transaction history.

The application works with all Android, iOS and BlackBerry smartphones, however NFC capabilities are limited to Android and Blackberry.

The TruCash NFC Mobile Wallet app turns an NFC-enabled phone into a tap and go wallet. Users can tap the phone on any contactless point of sale device and pay for purchases.

Unlike other applications that are limited to barcode technology, the TruCash Wallet adds support for NFC so members can simply tap and pay at tens of thousands of merchants around the world, anywhere that Visa and MasterCard cards are accepted.

The Mobile Wallet is capable of having multiple loyalty cards loaded into the application for point's accumulation and 'tap and go' rewards.

Secured by the latest in Carta Worldwide's Remote Secure Element and Tokenization technology, the TruCash Mobile Wallet features multi-layer security backed by network purchase protection. Users are required to provide both password and card information to further eliminate card fraud.

Diana Fletcher, president at DCR Strategies, commented: 'Mobile payment use increased significantly over the last year. Paying at a point of sale using smartphone apps rose from 2% to 11% last year, and we predict that will at least double in 2014.

'Consumers are interested in using various mobile-payment methods. DCR partnered with Carta because we believe that consumers' willingness to use mobile payments depends on the availability of associated functions, and DCR had the vision with Carta to make it happen. It is the only application like this in the world. Mobile payments naturally appeal to consumers because they are quick and easy, but the TruCash Mobile Wallet has the appeal of several other products as well like redeeming loyalty points at POS. We are really focusing on digital technology to offer the best products to our retail network and consumers,' added Fletcher.

Brian Semkiw, CEO of Carta Worldwide notes: 'This mobile payments wallet will have the most advanced features of any in the world. I commend TruCash for their innovative spirit and their desire to create a product that will compel users to adopt mobile payments into their daily lives.'

The wallet application will be available for DCR clients to deliver a branded version for their consumers.


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