RetailMeNot teams with Swirl for beacon marketing
Global digital offers marketplace to add in-store promotions to customer portfolio RetailMeNot, a global digital…
Browsing: Location & Ads
Consumers want more regulation on LBS
Majority of consumers believe that more regulation is needed to control the use of location-based…
Nokia reviews options for HERE business
Company looks at selling HERE on back of today’s announcement of acquisition of Alcatel-Lucent Following…
Smartwatches to drive increased ad spend
Cash spent by advertisers on smartwatch ads to reach almost $70 million by 2019 Advertising…
World #3 app developer teams with LoopMe
Cheetah Mobile launches native mobile video ads with LoopMe LoopMe, a mobile video demand-side platform…
Vodafone and ip.access launch presence services
Pair go for next generation of high precision presence services Vodafone and ip.access have…
InMobi reaches one billion devices
Over 100 million consumers interact with InMobi at least six times per day InMobi,…
Self-service ad platform launched for developers
Perion Network has announced the launch of GrowMobile Self-Serve, the world’s first cross-network, self-serve mobile…
Mobile advertising comes to Apple footie news app
InMobi partners with top football news publisher Adversport's Foot Mercato InMobi, an independent mobile advertising…
Making the most of the mobile advertising opportunity
SPOTLIGHT InMobi's Arun Pattabhiraman, global marketing lead for performance advertising and app developers, on the…