Embedded car OEM telematics systems rocket
Subscribers to reach 258 million worldwide by 2023 The number of telematics service subscribers using…
Browsing: Location & Ads
Launch of UK’s first location verification service for ads
O2-owned data company, Weve, launches location verification tech for advertisers Weve, the O2-owned provider of…
Track24 launches mobile emergency notification system
New location-aware smartphone app can help businesses and government organisations protect and account for staff…
HERE grows in mobile location platforms
Urban mobility apps and location-based marketing fuels growth For the fourth year running, location platform…
Digital ad spend to reach $420 billion
Despite impact of ad blockers advertising over mobile, wearables, desktop and signage is rising rapidly…
Consumers sick of interruptive mobile ads
Pop-ups and ads that sit in middle of page are most annoying formats The three…
Advertising: Mobile video for creativity
By Chunyu Wang, senior product manager, Mobvista Video, done correctly on mobile, marries the creativity and…
Tattoos get the NFC treatment
Thyngs and Cellotape Smart Products form strategic alliance to power NFC-enabled marketing Thyngs, a mobile…
Gatwick installs 2,000 indoor navigation beacons
Enables augmented reality wayfinding, a world first for an airport Around 2,000 beacons have been…
Lone worker protection services market booming
To hit Euro 260 million by 2021 in Europe and North America According to a…