Facebook results boosted by mobile users


Mobile users and mobile advertising on the up on the social networking site

Facebook has reported strong growth for the second quarter, which has been boosted by a large increase in users accessing the site from mobile devices.

The social networking site hit revenues of $2.91 billion for the three months ended 30 June 2014, compared to $1.81 billion for the same period last year, up 61% year on year. First half revenues stood at $5.41 billion for 2014, against $3.27 billion last year.

While daily active users (DAU) were up 19% to 829 million in June 2014 against the same month 2013, mobile DAUs were 654 million on average for June 2014, an increase of 39% year on year.

While monthly active users (MAUs) were 1.32 billion as of 30 June 2014, an increase of 14% year on year, mobile MAUs were 1.07 billion as of the same date, an increase of 31% year on year.

Additionally, revenue from advertising was $2.68 billion, a 67% increase from the same quarter last year. Mobile advertising revenue represented approximately 62% of advertising revenue for the second quarter of 2014, up from approximately 41% of advertising revenue in the second quarter of 2013.

'We had a good second quarter,' said Mark Zuckerberg, Facebook founder and CEO. 'Our community has continued to grow, and we see a lot of opportunity ahead as we connect the rest of the world.'


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