Infobip extends 2-way SMS coverage


National numbers and short codes available to engage billions of mobile users across global markets including US, Brazil, China, Russia and South Africa

Mobile messaging and payments provider Infobip announced today it has extended its 2-way SMS coverage to 40 countries, including the US, Brazil, China, India, Russia, South Africa and Mexico. Infobip customers now have access to one of the largest 2-way SMS coverage sets in the world, as supported by a single technical provider, the company claimed.

2-way SMS enables the likes of online businesses, service providers, application developers, and marketing agencies to unlock the full potential of instant, time sensitive mobile consumer interaction. 2-way SMS can help businesses create a dialogue with customers, drive sales and even manage something as straightforward as appointment booking.

For every country covered, Infobip can provide national numbers or short codes for receiving inbound SMS messages. Infobip also provides comprehensive front end management, reporting tools and high-quality performance and delivery over its proprietary platform, which processes over 1.5 billion SMS messages monthly. Connecting to Infobip's infrastructure takes no time at all. It can be accessed over an SMS API, or through user-friendly web applications with campaign management features.

'The value and potential for 2-way SMS has been demonstrated by the wide range of businesses now implementing it. Our 2-way SMS service has already been used for global reservations systems, CRM and customer service platforms and extended 2-factor authentication. In each of these cases businesses have improved reach and the level of customer interaction,' said Silvio Kutic, Infobip founder and CEO.

Infobip serves mobile operators, OTTs, brands, banks, social networks, and aggregators through 29 offices on 6 continents.


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